The first ever Diesel Performance Industry Expo (DPI Expo) takes place April 21 – April 23, 2017 at the Lucas Oil Raceway in Indianapolis, IN. The DPI Expo is striving to become the premier diesel aftermarket, performance and specialty products expo in the world. Bringing the industry’s leading manufacturers and vendors together, all in one place. With large booth displays and face to face interaction with vendors and engineers, you’ll get the hands on demonstrations and in-depth looks you’ll need to better market and sell to diesel enthusiasts all over the nation. Hosted by Premier Performance WD, the DPI Expo will be the new home for Premier’s annual open house, offering exclusive show pricing to PPPWD Dealers that can only take advantage of discounts by attending.
The dates and location will coincide with the 2017 Ultimate Callout Challenge, which will be the most extreme gathering of diesel competitors anywhere in the country. Last year’s 2016 UCC event brought together 24 of the county’s top trucks to compete for bragging rights and $10,000. Combined they put down over 36,000hp on the dyno, ¼-mile drag track and sled pull in three action packed days of the nastiest, wildest, most impressive showing of torque on the planet. With the list of 2017 competitors already growing, it’s looking to be even more impressive than the first.
The DPI Expo and UCC 2017 will be open to all diesel performance dealers as well as the public. Whether you plan to attend the DPI Expo for product knowledge, special pricing through Premier Performance, or just to watch our industries biggest names duke it out for bragging rights at the UCC, you’ll want to get your tickets early and prepare yourself for the biggest “all things diesel” event of 2017. For more information on the event or becoming an exhibitor or sponsor contact Chris Searle using the form below.